Google SEM

topic on 1 show · 1 statements across 1 episodes

the Y Combinator Startup Podcast

1 statements about Google SEM, every show

Y COMBINATOR Assertion Supported
Alströmer: Airbnb's referral program didn't bring in its first 2,000 customers
“They didn't start by running Google SEM or Google SEO. The referral program did not bring in the first 2000 customers. They did things that didn't scale, and they look different than what they do at scale.”
Gustaf Alströmer Dec 29, 2022 ▶ 21:06 How to Get Your First Customers | Startup School · Y Combinator

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