Genius Sheets

“Like one of the nice things about what we built is it was entirely PLG. You didn't necessarily need a human involved for it to continue operating. And so the buyers were looking at that and saying, look, like if you've got new people signing up and connecting,…”

“One of the biggest questions we were getting is kind of like, where was the traffic coming from and where are these new signups coming from without us having to pay for it? So that was really important for the buyers as they were thinking through.”

“Try and find a friend who works there high up. Like that's literally the only thing that worked for us is like we had to get senior management involved. Out of like the IT loophole we were stuck in.”

“What we ran into actually is because we're listed on the Microsoft app exchange. Microsoft makes it really, really, really hard to transfer that to another entity. And so we wound up having a bit of a prolonged process because of Microsoft support and going ba…”

“We had multiple buyers at the same final price. And so we ended up going with them because of those other two reasons, kind of as the tiebreaker.”

“I could have negotiated higher and kept the process going longer and gotten more out of it. I just, at this point was so busy with the other stuff. I needed to get it off my plate that we picked. Who we thought was the best buyer at the time on a price that we…”

“Pretty quickly we realized that there was a large enough concentrations finance buyers as people with a real subject matter expertise that that was probably gonna be a much better fit. To both take over the business and not have the hassle of us wondering, A, …”

“We listed a little bit below the recommended amount and we wound up just getting inundated with buyers. And so we got a number of term sheets within the first week sight unseen people without even talking to us and put ourselves in a good competitive process w…”

“It became pretty obvious to us pretty quickly that AI for, you know, early-stage CFOs, the market wasn't there. They weren't going to be the right demographic, the right buyer for what we wanted to build”

“That wound up being really beneficial from a retention standpoint of the users that signed up, paid, And then booked an onboarding call after we're far more likely to be with us six months later.”