End Consumer
topic on 1 show · 1 statements across 1 episodes
1 statements about End Consumer, every show
Meesho deliberately hides its brand to let resellers build their own identities
“We do not put Misho's name in front of the end consumer, right? We want this lady to create a home brand, because with that brand comes our identity, with that identity comes respect and confidence, which is a very core part of the gratification that you get f…”