CPG

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1 statements about CPG, every show

MASTERS OF SCALE Assertion Supported

Smith: Legacy CPGs often spend $50M to launch one product line

“A lot of times to launch a single brand or a single product line in some of these CPGs, they spend fifty million dollars”

Katlin Smith Jan 8, 2026 ▶ 14:24 From kitchen experiments to a nine-figure sale (Simple Mills CEO Katlin Smith) | Masters of Scale

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CPG

1 statements about CPG, every show

Turn any episode into a week of clips.