Course Creators

other on 2 shows · 2 statements across 2 episodes

Lenny's Podcast My First Million

2 statements about Course Creators, every show

LENNY'S PODCAST Assertion Supported
Balfour: Udemy slashed creator revenue share from 80% to 15-20%
“When they started their rev share to creators was something like. 80% to creators. They started very high and that would, that brought on all the course creators, got their whole marketplace going, like so on and so forth. I believe it was about a year ago. Th…”
Brian Balfour Aug 17, 2025 ▶ 39:25 Why ChatGPT will be the next big growth channel (and how to capitalize on it) | Brian Balfour
Course customers recommend based on emotion, not remembered content
“People will forget the content, but they won't forget how they felt taking your course, and so they'll still recommend it, and refer it, and be happy with their purchase.”
Shaan Puri Dec 17, 2021 ▶ 19:05 Half-Baked TV Show Ideas, Miss Excel Making Millions, The Adventure Challenge, and More

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