The Ledger
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Ferrari allocates 80% of newly produced cars to existing owners
“Of the very few cars that they do make, this is my favorite one, David, about 80% of them are earmarked specifically for people who already own a Ferrari. So that means there's less than 3000 new customers buying Ferraris in any given year.”
Ferrari's First EV Was Designed with Jony Ive's Firm LoveFrom
“Ferrari's first electric vehicle designed In collaboration with love from Johnny Ive and Mark Newsome in San Francisco.”
Gilbert: Ferrari averages over $170,000 profit per car
“The profit per car average exceeded 170,000 dollars. That is more than the entire retail price of your average luxury sedan, and even Porsche would need to sell six cars to equal the profit dollars that come from a single average Ferrari.”
Ferrari is worth more than Ford, VW, Stellantis, and Mercedes
“Ford, here's another good one, makes a 160 times the number of cars that Ferrari does, yet Ferrari Has a higher market capitalization. They're worth more than the Ford Motor Company, and Volkswagen, and Honda, and Stellantis, and Mercedes-Benz.”
Ferrari guides to 5% annual revenue growth over next five years
“Management said in their October, 20, 25 investor day that the era of double digit revenue growth is over. And over the next five years, they expect revenue to grow just five percent each year.”
Gilbert: Nearly 300,000 of 330,000 Total Ferraris Ever Produced Are Still Drivable
“There have been 330,000 Ferraris ever made, and almost 300,000 of them are drivable.”
Gilbert: Ferrari generated $8.2B revenue and 38.8% EBITDA margin in 2025
“They did 8.2 billion dollars in revenue in 2025. In terms of profits, they did 3.2 billion in EBITDA. So they've got a 38.8% EBITDA margin.”
Ferrari sells retired F1 racing cars directly to top clients
“The most extreme clients can buy a former F-one car. Like an actual F-one car that was raced in prior seasons.”
Ben Gilbert: Ferrari has the highest profit margins in the auto industry
“Ferrari makes all of their cars, mostly by hand, inefficiently, and one-off in a single town, Marinello, Italy. And they have the highest margins in the entire auto industry.”
Gross Margins Across Automakers: BMW 17%, Porsche 29%, Ferrari 48%
“BMW, as we mentioned, 10 times more units of BMW sold than Porsches are down at 17%. In terms of gross margin, so they really aren't marking up much above their cost of goods in order to ship those cars. Mercedes a little bit better at 23%. Porsche is at 29%, …”
Gilbert: Proposed 1963 Ford-Ferrari deal split road cars and racing operations
“There are two companies that are formed. One is called Ford Ferrari. It is 90% owned by Ford, and it would make road cars. There's a second called Ferrari Ford that's 90% owned by Ferrari. That's the racing team.”
Gilbert: Ferrari average selling price rose to approximately $500,000
“The average selling price of a Ferrari is about 500,000 dollars, up from 350,000 dollars in 2022.”
Gilbert: Ford negotiated Ferrari purchase price down from $18M to $10M
“The asking price was originally eighteen million, but somehow Ford manages to easily negotiate it down to ten million.”
Gilbert: Ferrari builds undisclosed bespoke one-off cars for VIPs
“There are models that are literally called one-off. So they will make you, and not just like you can change the seat color, they will make you a custom car with a custom body style for very, very, very special VIP customers, and they never disclose them.”
Gilbert: China accounts for 7% of Ferrari's sales, down from 10%
“China is only seven percent of Ferrari's sales, down from 10% at its peak.”
Gilbert: Special Series cars account for 10% of Ferrari shipments
“Now, 10% are what they call the special series. These will run you between 500,000 and a million, again, before customization.”
Montezemolo cut Ferrari car production nearly in half by 1993
“In 1991, Ferrari had made 4500 cars, which is just this giant inflation. By 1993, just two years later, Luca brought this down to 2300. So cut it almost in half in those two years.”
Gilbert: Fiat's 1988 purchase valued Ferrari at $192M
“If you do the exchange rate at that time, it is seventy seven million dollars, which valued the company at a hundred and ninety two million dollars. In 1988.”
Ferrari produces approximately 14,000 cars per year
“Ferrari ships very, very few cars, around 14,000 per year.”
Rosenthal: The Agnelli family controls both Stellantis and Ferrari
“The family behind it, the Agnellis, are the wealthiest and most important industrialists basically in the history of Italy, and today they own and control both Stellantis, which is the merged result of Fiat, Chrysler, and Peugeot, and they also own and control…”
Rosenthal: Ferrari is the only continuous F1 team since 1950
“Ferrari, of course, would become one of the founding teams, and the only F-One team continuously operating from the beginning of the sport all the way through to today.”
Gilbert: Ferrari ASP grew to $500K while Lamborghini reached $340K
“If you look back at the Ferrari IPO year, back then, the average selling price was about even. It was about 300,000 dollars, whether you're buying a Lamborghini or a Ferrari. Today, Ferrari's average selling price, as we mentioned, is 500,000, whereas Lamborgh…”
Gilbert: Fiat acquired 50% of Ferrari in 1969 at a $6.8M valuation
“If you do the lira to US dollar exchange rate in 1969, They ended up selling half the company for a little under three and a half million dollars. Valuing all of Ferrari at 6.8 million.”
Rosenthal: Ferrari's partnership with Pininfarina lasted 61 years until 2013
“Built this beautiful partnership with Pin and Farina, first Batista himself, and then his son Sergio, and then multiple generations that lasted 61 years. This was a multi-generational partnership. It lasts all the way up until 2013.”
Gilbert: Range models make up 85% of Ferrari vehicle shipments
“85% of units shipped fall into what they call the range. These cars are a few 100,000 dollars each, of course, before any personalization or customization.”
Ferrari gives dealers 100% of economics on secondary market used sales
“So they incentivize dealers to buy and sell by giving them a hundred percent of the economics on a secondary market transaction rather than being involved in that in any way.”
Ben Gilbert: Only about 180,000 people globally own a Ferrari
“And yet, even though almost nobody owns a Ferrari, only about a 180,000 people globally,”
Rosenthal: LaFerrari was the first fully in-house designed Ferrari
“The LaFerrari Halo car was the first fully in-house designed Ferrari.”
Gilbert: Exor and Piero Ferrari control 49% of Ferrari voting rights
“However, the voting shares are a different story. So together, Exor and Piero have the right to vote about 49% of the voting shares. So it doesn't take much for them to control the vote on any given decision as long as they vote together. They just need to go …”
Gilbert: Ferrari is completely sold out through late 2027
“Ferrari knows exactly what their sales will be and to who through the end of 2027, at least, maybe into early 28.”
Ben Gilbert: Ferrari caps SUV production at 20% of total volume
“People are dying for their SUVs, and yet they limit them to just 20% of total volume.”
Gilbert: Ferrari F80 sold out before public launch
“All of these were sold out before the car was even announced to the public.”
Rosenthal: Fiat Chrysler transferred $3.2B of debt to Ferrari during spinoff
“As part of the spinoff of Ferrari and the whole transaction, they effectively transfer another 3.2 billion dollars in Fiat Chrysler debt to Ferrari.”
Rosenthal: Ferrari grew from a $9.8B IPO valuation to nearly $100B
“The company IPOs at a 9.8 billion dollar market cap in 2015. Within a few years, it's trading at, you know, what, ninety billion, flirting with a hundred billion market cap?”
Ferrari Is the Only Team to Compete in Every Formula 1 Season
“Ferrari is the only team that's been part of every single F-One season going all the way back to the beginning.”