Nintendo, every mention
180 scenes, the whole family · ← back to Nintendo
tap a year for its mentions
every year anyone David Rosenthal 114Ben Gilbert 28Mitch Lasky 27Blake Robbins 9Daniel Ek 2
Verbatim, from the transcripts: the passages where Nintendo comes up
Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming · Acquired
- ▶ 37:17 Blake Robbins Both everything we can tell of how they're siding with Microsoft and open embracing openness gives a clue of maybe how this works.
- ▶ 37:25 David Rosenthal Yeah, you mentioned that a little bit on the series, on the Gamecraft series of Nintendo siding with Microsoft.
- ▶ 38:14 Mitch Lasky Now, there have been a lot of interesting developments, and you guys explore the story of Nintendo.
- ▶ 38:34 David Rosenthal Well, I feel like Nintendo had the,
- ▶ 39:38 Blake Robbins And I think the, I think the, we, we really end that episode to, to bring this full circle around cross-platform, which is sort of the latest evolution of where the console business has been, where you had Microsoft and actually Nintendo…
- ▶ 40:02 Blake Robbins If you had an Xbox, you couldn't play with your friend who had a PlayStation or a Switch, and really Nintendo and Microsoft went to war against Sony.
- ▶ 40:02 Blake Robbins If you had an Xbox, you couldn't play with your friend who had a PlayStation or a Switch, and really Nintendo and Microsoft went to war against Sony.
- ▶ 40:32 Ben Gilbert Well, uh, you want to play with your friends, so we're going to use that as the carrot stick, whatever you want to call it, to get you to buy our console, which we actually don't make money on, to get you to buy our games, which we do make…
- ▶ 41:29 David Rosenthal Like, if it truly is that you could build a forever game with cross-play across console, PC, mobile, I mean, we, uh, as part of our Nintendo research, we talked to the CEO of a very large venture-backed gaming company that is not on the…
- ▶ 41:29 David Rosenthal Like, if it truly is that you could build a forever game with cross-play across console, PC, mobile, I mean, we, uh, as part of our Nintendo research, we talked to the CEO of a very large venture-backed gaming company that is not on the…
- ▶ 42:15 Mitch Lasky I have greenlit a Switch SKU at that game company for Sky, and that has now come to market, and it is really meaningful, and we have a PlayStation five SKU as well.
- ▶ 52:14 David Rosenthal But the idea would be- Which is sort of Nintendo-like.
- ▶ 52:16 Mitch Lasky Which is sort of Nintendo-like in a way, right?
- ▶ 52:18 Mitch Lasky And now Nintendo has a legit physical theme park to go along with their, their virtual theme park.
- ▶ 1:09:52 Mitch Lasky Um, let's look at some other platforms where a similar kind of user could be aggregated, whether it's Switch, whether it's like casual PlayStation, et cetera, and let's go after those and then
- ▶ 1:37:39 David Rosenthal So, uh, when we were going back and forth on what to talk about on this episode, uh, Mitch, I think it was you and our shared doc here had quite a few thoughts that you wanted to add on to our Nintendo episode.
- ▶ 1:37:52 David Rosenthal Um, specifically, I thought the most interesting was around our assertion that the NES was the first
- ▶ 1:39:28 David Rosenthal He was the other guy on the Nintendo episode that we were trying to think of.
- ▶ 1:41:07 Ben Gilbert There was another thing we brought up on the Nintendo episode where I'm curious for both of your fact check on, which
- ▶ 1:42:23 Blake Robbins And in a lot of ways, it's probably why Sega isn't what it was, or isn't Nintendo, is they were trying to protect what they had.
- ▶ 1:46:05 Blake Robbins Uh, my brother's three years older than me, and so he was always in the games, and he loved Nintendo, like, more than anyone, and I was always the meme of just being Player Two, and so, like, like, it was so bad growing up of, like, we…
- ▶ 1:46:05 Blake Robbins Uh, my brother's three years older than me, and so he was always in the games, and he loved Nintendo, like, more than anyone, and I was always the meme of just being Player Two, and so, like, like, it was so bad growing up of, like, we…
- ▶ 1:46:05 Blake Robbins Uh, my brother's three years older than me, and so he was always in the games, and he loved Nintendo, like, more than anyone, and I was always the meme of just being Player Two, and so, like, like, it was so bad growing up of, like, we…
- ▶ 1:49:51 Mitch Lasky She had a much sexier job than me who was just doing, representing, you know, Atari games against Nintendo.
- ▶ 1:50:37 Mitch Lasky But slowly but surely, like, you know, partly it was through the Atari games Nintendo lawsuit,
- ▶ 1:52:33 Mitch Lasky Well, and you, I think, addressed this quite well in the first Nintendo episode when you talk about sort of the roots of this business in the toy business, right?
- ▶ 1:52:42 Mitch Lasky Even Nintendo making the glove for the Magnavox Odyssey, if I'm remembering that correctly.
- ▶ 2:11:11 David Rosenthal Shigeru Miyamoto's in the world that can make games like that, and we want them all, you know, making games for Nintendo is probably still true.
Sessions: David Senra (Founders Podcast) · Acquired
- ▶ 2:06:22 Ben Gilbert We learned this in the Nintendo research.
- ▶ 2:21:13 David Rosenthal I'm just like, can I, like, if you put the best fiction writers in the world.
- ▶ 2:31:40 David Rosenthal And there's, uh, we actually didn't put it in the episode, but there's a bunch, um, of this in Nintendo history, uh, because Warner Brothers bought Atari, and so Warner Brothers was running Atari as Nintendo was kind of, like.
- ▶ 2:31:53 David Rosenthal That's how they courted, yeah, so that's how Warner Brothers courted Atari and Nolan, and then how they tried to court Nintendo, uh,
- ▶ 2:42:54 Ben Gilbert I hadn't either, and the funny thing is, that's like, that was a David Rosenthal insight that like, uh, it's, it's that the NFL is the single largest media property by value, and the funny thing is, if you go look at the, because we did…
- ▶ 3:17:23 Ben Gilbert Yeah, that's the, that was the interesting thing we uncovered on the Nintendo episode, is that stat gets bandied around, bantered?
- ▶ 3:18:16 Ben Gilbert It's obviously very different than our LVMH, Nintendo-style episodes, and getting your thoughts on how we can continue to improve it would be hugely helpful.
- ▶ 3:19:15 David Rosenthal I literally texted Ben yesterday, and I was listening to the Nintendo episode that we just released, and I was like, the way we talk about the acquired slack, it kind of makes it sound like only 15,000 people listen to acquired.
Nvidia: The Machine Learning Company (2006-2022) · Acquired
- ▶ 37:36 David Rosenthal The Tegra platform still to this day is the main processor of the Nintendo Switch.
- ▶ 38:01 Ben Gilbert And so it's interesting that they have this thriving gaming division that doesn't power any of the consoles except the Nintendo Switch.
- ▶ 38:07 Ben Gilbert And I always sort of wondered, like, why did they take on the Switch business?
Nvidia: The GPU Company (1993-2006) · Acquired
- ▶ 59:18 David Rosenthal And what that means is like, if you think back to games from this time, you know, think console games, PlayStation one, even PlayStation two and 64.
- ▶ 1:32:02 David Rosenthal The original Xbox, the PlayStation three, which we'll talk about next time, and the Nintendo switch.
SONY (75 years of electronics history in 3 hours) · Acquired
- ▶ 1:42:25 David Rosenthal And Ken's daughter around this time, they get her a Famicom, which of course is the Japanese name for the Nintendo Entertainment System, the NES.
- ▶ 1:42:39 David Rosenthal And she loves it, and he just observes her playing with this, and everybody at the time thinks video games and Nintendo systems are toys, and Ken kind of sees this, like,
- ▶ 1:43:14 David Rosenthal Somehow he connects with Nintendo personally and
- ▶ 1:43:21 David Rosenthal He hears that from Nintendo that they are working on the successor system to the NES, the Nintendo Entertainment System, the Super Nintendo Entertainment System, the S NES.
- ▶ 1:43:21 David Rosenthal He hears that from Nintendo that they are working on the successor system to the NES, the Nintendo Entertainment System, the Super Nintendo Entertainment System, the S NES.
- ▶ 1:43:46 David Rosenthal And Nintendo says, yeah, actually we're looking for a really great sound chip for the device.
- ▶ 1:44:23 David Rosenthal Ken totally went around protocol here and essentially did this component engineering work for Nintendo, this toy company, making this township.
- ▶ 1:45:38 David Rosenthal And so game developers, especially developers who work with PCs and, you know, PC-based systems, they're lobbying Nintendo that they want to be able to develop the CD format for Nintendo as well.
- ▶ 1:45:52 David Rosenthal Nintendo's like, oh, okay, well, we've got this relationship with Sony.
- ▶ 1:46:39 Ben Gilbert It is a device that looks like a Nintendo or Super Nintendo kind of, but it says Sony PlayStation on it.
- ▶ 1:47:27 David Rosenthal They show it off the next day at the Nintendo keynote.
- ▶ 1:47:31 David Rosenthal Nintendo talks about how they've partnered with one of the original developers of the CD
- ▶ 1:47:39 David Rosenthal This great technology company with amazing history and legacy to bring CD gaming to Nintendo for the first time.
- ▶ 1:48:14 David Rosenthal This is, like, literally Nintendo, like, shoving, like, a machete in the back of Sony.
- ▶ 1:48:50 Ben Gilbert So Nintendo did this to Sony the day after their announcement only to not actually ship the thing with Philips?
- ▶ 1:48:58 David Rosenthal Nintendo does make some games for the CDI, so they have like this
- ▶ 1:49:01 David Rosenthal This partnership, and it never goes anywhere, and Nintendo, as great as they are, notoriously make questionable business decisions, like sticking with cartridge for the N-sixty-four, and all sorts of stuff.
- ▶ 1:49:01 David Rosenthal This partnership, and it never goes anywhere, and Nintendo, as great as they are, notoriously make questionable business decisions, like sticking with cartridge for the N-sixty-four, and all sorts of stuff.
- ▶ 1:49:13 David Rosenthal Now, in Nintendo's defense, the reason that they do this is that Sony was gonna retain licensing rights to the Super Nintendo disc-based games, and that's where all the money is in the console games industry.
- ▶ 1:49:42 David Rosenthal And you can make money from games either like for Nintendo when they sell Mario and Legend of Zelda and like games that they own and develop.
- ▶ 1:50:04 David Rosenthal Sony was going to get that money or most of that money for the Nintendo disc stuff.
- ▶ 1:50:09 David Rosenthal So that's why Nintendo did this.
- ▶ 1:50:20 David Rosenthal And I'm sure it was some split between Sony and Nintendo, but Sony was getting enough of that economics that Nintendo was unhappy.
- ▶ 1:50:28 Ben Gilbert So maybe Nintendo looked at this and said, this is going to be bad.
- ▶ 1:50:38 David Rosenthal And so Nintendo, I think thought that like, all right, well, so, you know, Sony's not going to get into the games industry themselves.
- ▶ 1:50:48 David Rosenthal Nintendo can go make a new console, we'll put Mario Brothers on it, and Zelda, and like, we make that stuff ourselves.
- ▶ 1:51:03 David Rosenthal As Nintendo expects, they can completely give up.
- ▶ 1:51:05 David Rosenthal Two, they could go to Sega and try and partner with Sega, the Nintendo competitor at the time.
- ▶ 1:53:49 David Rosenthal And this is where Nintendo and Sega to a lesser degree just made such a huge tactical error in letting Sony into the market.
- ▶ 1:55:17 David Rosenthal Two, we've talked about this on a few other episodes in the past, you know, Nintendo, they had this relationship with Silicon Graphics, like, you needed industrial workstations to develop games for Nintendo.
- ▶ 1:55:31 David Rosenthal You had to have, like, really invest in a big, like, chunk of hardware to build Nintendo games.
- ▶ 1:55:48 David Rosenthal Like, Nintendo, Trip talked about this, I think, a bunch on, on our episode with him.
- ▶ 1:55:51 David Rosenthal Nintendo was, like, terrible to third-party devs.
- ▶ 1:55:55 Ben Gilbert We have Mario, we have Zelda, like, we're the biggest and best studio on the Nintendo platform, so we,
- ▶ 1:56:38 David Rosenthal By the end of the system life, it gets 8000 unique games compared to the N-sixty-four, which came out later, only gets 400 unique games on the platform, so that's like sense of scale here.
- ▶ 1:57:50 Ben Gilbert I guess the N-sixty, no.
- ▶ 1:59:00 David Rosenthal Like, Nintendo was
- ▶ 2:06:21 Ben Gilbert They also have four of the top six because in the number six slot is the PS three and the four and five slots are the Nintendo Wii and the Nintendo switch.
- ▶ 2:40:01 David Rosenthal 8000 games on the PlayStation versus 400 on the N. 64.
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