mobile in-feed ads
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Oct 28, 2024 by Ben Gilbert · across every show →
Everything said about mobile in-feed ads, oldest first
Oct 28, 2024 bullish
Gilbert: Mobile in-feed ads proved far more valuable than desktop sidebar ads
“Because the ads are front and center, the value per ad is actually higher. So they ended up creating a much, much more valuable ad unit than they ever had on desktop purely because of this incredible attention on them when you're scrolling in feed on mobile.”