The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 9 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Madrigal: Facebook and Google hold hegemonic control over the mobile advertising market
“Facebook and Google essentially having hegemonic control over mobile advertising, which is where everyone sees things going.”
Madrigal: Facebook currently dominates online media distribution and internet traffic
“Facebook right now has eaten the internet, you know.”
Madrigal: Facebook sends The Atlantic more traffic than the entire web combined
“And so we've been able to sort of back into a bunch of different types of experiments, and seeing natural experiments that are running and find that basically Facebook is sending more traffic to us than the entire rest of the internet that we can see combined.”
Madrigal: Facebook drives an order of magnitude more traffic than Twitter
“Oh, an order of magnitude.”
Madrigal: Exposing certain types of journalists to distribution metrics is dangerous
“I mean, I find it personally interesting, but I think that it's, you It is a, it's a dangerous thing to bring into contact with journalists of certain types.”
Madrigal: Repackaging an Atlantic Facebook post boosted traffic to one million readers
“We had a story about tattoos and why, how tattoos work, like, within your body, and it's like a health story, and we sold it once on Facebook and I think on Wednesday, and kind of nothing happened. You know, maybe we're talking a few thousand unique visitors t…”
Madrigal: Journalism tools remain unchanged except for accessible light data analysis
“In terms of the actual tools though, I don't think that much has changed. Except for the really easy availability and access and comfort that lots of people have doing, like, light data analysis.”
Madrigal: Direct self-publishing allows tech companies to bypass mass-market journalists
“A lot of these companies can actually have a better sense of who they're trying to reach, and so they don't have to, like, go, they don't have to lens through a reporter who's gonna try and mass market it, right? Instead, they're just gonna go, alright, there'…”