Siroker: Both Obama and Romney campaigns used Optimizely in 2012
Dan Siroker · a16z Podcast | Tech's Biggest Ideas and How They Take Hold -- With Marc Andreessen and Dan Siroker · Jan 2, 2019 · at 39:58
Dan Siroker is the co-founder and CEO of Optimizely, an A/B testing and experimentation platform. He discusses how data analytics platforms were adopted by major political campaigns.
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“We're lucky to have both Obama and Romney use our platform in 2012.”
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