TrialPay, every mention
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every year anyone Alex Rampell 81Terry Angelos 12Max Levchin 8Sonal Chokshi 2James Beshara 2Ben Horowitz 1
Verbatim, from the transcripts: the passages where TrialPay comes up
Why AI Agents Could Finally Reinvent the Credit Card
- ▶ 17:43 Alex Rampell Um, so my recollection was, um, I ran this company, TrialPay, which did, um, alternative payments for digital goods. 2 times in the scene
- ▶ 23:04 Max Levchin And part of my reluctance to deal with trial pay was like, ah, I can't handle another near payments company. 2 times in the scene
- ▶ 42:28 Max Levchin One of the things in the email thread that I just reread in the origin, origin of a firm was your claim that advertising and payments are converging, which was the thesis behind trial pay and the thesis behind a bunch of different things. 6 times in the scene
Why Top Founders Are Racing Into AI Infrastructure
- ▶ 41:33 Ben Horowitz He had this startup called TrialPay, and he was trying to sell it to, or sell the, it's his services to, to Meta.
“Every small business should run itself” | Lassie with a16z
- ▶ 23:54 Alex Rampell I mean, I like the vast, and this is why, like, maybe four years into trial pay, I realized what I should build is this thing called Stripe.
Why AI Moats Still Matter (And How They've Changed)
- ▶ 36:48 Alex Rampell I mean, like, when I was running my company, TrialPay, we had, I don't know, 20 competitors, and it was tough, because it's like, you know, um, everybody would be pricing their product at a loss.
Robinhood CEO: Making Everyone An Owner
- ▶ 51:54 Alex Rampell And, uh, I ran this payment company called TrialPay.
Reid Hoffman on AI, Consciousness, and the Future of Labor
- ▶ 21:45 Alex Rampell And, uh, it's funny, I, I made this blog post, you know, back, back when, when you were my investor at TrialPay, I called it never judge people on the present.
The Death of Search: How Shopping Will Work In The Age of AI
- ▶ 0:44 Alex Rampell Well, so I had started a company called TrialPay a long time ago, and actually I had been selling stuff on the internet for a very, very long time, even before the internet. 3 times in the scene
a16z Podcast | B2B2C
- ▶ 0:55 Sonal Chokshi And Alex Rampell, who co-founded TrialPay and also co-founded financial services company Affirm, which offers installment loans and monthly payments to customers at the point of sale and is a successful case of when B to B to C does work.
- ▶ 2:39 Alex Rampell So if you remember my business trial pay,
- ▶ 6:20 Alex Rampell Well, the way that I think about trial pay is that we were a B to B company and we thought we had optionality.
- ▶ 11:35 Alex Rampell So you have to be careful when we looked at this as trial pay. 2 times in the scene
- ▶ 26:49 Alex Rampell Because if I compare a firm to trial pay where Winzip didn't want to deal with customer support for Geico customers, Geico didn't want to deal with customer support from Winzip customers.
a16z Podcast | The Evolution of Payments
- ▶ 5:25 Alex Rampell And this was a mistake that I made when I built trial pay, which was, we were like a nice feature on top of payments. 2 times in the scene
a16z Podcast | Technology, Mobility, and the American Dream
- ▶ 31:04 Alex Rampell Because, actually, I remember, uh, my company, TrialPay, we were a payment company, predominantly doing payments for digital goods and games.
a16z Podcast | Managing Uncertainty -- Layoffs and Talent
- ▶ 0:48 Sonal Chokshi And most recently was the co-founder and CEO of trial pay where they went through quite a few changes as well.
- ▶ 6:45 Alex Rampell So just some background on trial pay, you know, we, we were doing great until we weren't. 2 times in the scene
- ▶ 25:25 Alex Rampell The main company, TrialPay, was a lot more profitable at this point in time, because we had all these expenses taken off our books. 2 times in the scene
- ▶ 27:57 Alex Rampell I won't say who, but now that, you know, trial pay got acquired by Visa, I'll look at somebody's LinkedIn profile and they'll say like they were, and this, this might've been a disgruntled person. 2 times in the scene
a16z Podcast | The Future of Money and Monetization
- ▶ 19:47 James Beshara So this is, you know, this is right in line with, uh, Alex's side of things with trial pay. 2 times in the scene
a16z Podcast | Money, Risk, and Software
- ▶ 6:16 Alex Rampell Actually, like the, the real way that I got into, uh, trial pay, which is kind of my, my largest company that I've founded was most people that were using always online and all of the other products that I came up with, they didn't pay… 3 times in the scene
- ▶ 32:47 Alex Rampell And I, I firmly believe in that, because there's actually a law in most states, I know this because we tried getting into the insurance lead generation space at TrialPay, where you cannot reward people for switching their insurance.
- ▶ 34:13 Alex Rampell The reason why I wrote that and the reason why I was very interested in that is at TrialPay, we had two markets. 3 times in the scene
Distribution, Channel & Partnerships
- ▶ 0:08 Alex Rampell So before I joined the firm, I ran a company called TrialPay, which was acquired by Visa in 2015.
- ▶ 0:50 Alex Rampell So before TrialPay came along, uh, the main, the main, uh, exit valve for a lot of advertising was Google search. 4 times in the scene
- ▶ 4:15 Alex Rampell The, the key thing that I tried to do with TrialPay, TrialPay was a personal project because I used to write software called shareware, try before you buy software. 3 times in the scene
- ▶ 8:23 Alex Rampell For TrialPay's business, this is how, there's some arrows here, and I'll try to illustrate what this meant, but we had a sales and marketing organization, which normally means that the marketing team is meant to drum up demand. 5 times in the scene
- ▶ 11:06 Alex Rampell It could just mean like they send out a newsletter and they say, Hey, uh, trial pays great. 5 times in the scene
- ▶ 15:09 Alex Rampell So the way that our business worked, if you remember some of the examples at the beginning, was we would partner with merchants, customer traffic would go to merchants, then merchants would say, hey, you don't want to go pay for this… 6 times in the scene
- ▶ 18:28 Alex Rampell Go pay download.com their half, because normally what we would do is we'd take about 20% of the economics, so if the person went to WinZip directly and then monetized via trial pay by signing up for Netflix or getting flowers, we would get… 2 times in the scene
- ▶ 19:43 Alex Rampell So all of the download sites on the internet started integrating trial pay, and most importantly, they only integrated trial pay. 2 times in the scene
The Oral History of TrialPay -- Obstacles and Opportunities in Payments
- ▶ 0:02 Alex Rampell I'm a general partner here at Andreessen Horowitz, where I mainly cover things fintech or financial technology, and I'm here with Terry Angelos, who is the SVP of Commerce Solutions at Visa, but I know him better as my co-founder at… 4 times in the scene
- ▶ 3:59 Alex Rampell Um, well, maybe, maybe we should talk a little bit about the evolution of trial pay, because if you think about where it is today, I mean, now you run a big chunk of, uh, commerce type stuff at, at Visa. 6 times in the scene
- ▶ 8:24 Terry Angelos You almost have to run at kind of two clock speeds, and so the hardest thing I think we did was, ah, make the decision eventually to, ah, really create a startup inside of TrialPay. 12 times in the scene
- ▶ 15:04 Alex Rampell Um, but the nice thing about what we did with Trial Pay and YUB, it's kind of funny, like after we did this, and then we saw, 5 times in the scene
- ▶ 26:37 Alex Rampell If you remember, I called it the TiVo problem at TrialPay, because we built this great appendage on top of payments. 4 times in the scene
- ▶ 31:35 Alex Rampell History and, ah, and, and lore from, from the early days of trial pay.
Decrypting Crypto: From Bitcoin and Blockchain to ICOs
- ▶ 11:32 Alex Rampell This is actually a gift from my co-founder at trial pay.
The Future of Money: Banking on Fintech
- ▶ 27:10 Alex Rampell And lastly, I mean, there's a joke that we make, which is we love boring, and we love infrastructure, because the key learning for me, like having built TrialPay and sold it to Visa, I wish I didn't have to sell it to Visa, but they had… 2 times in the scene