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physical experience

2 statements across 2 episodes · 2 bullish · 0 bearish · 2 people on the record · first statement Jan 2, 2019 by Ron Johnson · across every show →

Everything said about physical experience, oldest first

Jan 2, 2019 positive
Insight
Johnson: Brands must excel at one flagship product before physical expansion
“The key when you build a brand is to take a product and idea that, you know, kind of means what the brand's all about and do it so exceptionally well, let the word of mouth carry over, and then it enables you to move at some point into a store or some type of …”
Ron Johnson Jan 2, 2019 ▶ 17:05 a16z Podcast | Building Brands and Running Retail -- Ron Johnson and Tristan Walker Break It Down
Jan 2, 2019 positive
Opinion
Lombard: Physical museum visits will always surpass digital experiences
“The physical experience I believe will always be richer than a digital experience because the physical experience can hit all of our senses, and digital can be woven into that.”
Sarah Lombard Jan 2, 2019 ▶ 11:30 a16z Podcast | The Living Museum
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