incumbent vendors

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jul 16, 2017 by Mark Craney · across every show →

Everything said about incumbent vendors, oldest first

Jul 16, 2017
Insight
Cranny: Delaying deals is better than losing accounts to entrenched incumbents
“In fact, the sales campaigns I've been involved with, some of my best efforts have been around stopping deals from getting done versus actually getting them. Because once these big investments are made, I mean, it can be a long time and in a lot of cases, neve…”
Mark Craney Jul 16, 2017 ▶ 32:31 Go to Market Boot Camp for Startups: Field Sales
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