freemium

6 statements across 4 episodes · 2 bullish · 1 bearish · 5 people on the record · first statement Jan 2, 2019 by Peter Levine · across every show →

Everything said about freemium, oldest first

Jan 2, 2019 negative
Insight
Levine: Bottom-up virality is a head fake without direct enterprise sales
“It's sort of a head fake when, you know, the best products, the products with this unbelievably great product market fit from day zero with freemium start to take off. And the assumption is like, oh, well, look at here. We don't need a sales organization. Let'…”
Peter Levine Jan 2, 2019 ▶ 3:19 a16z Podcast | Pricing Free
Jan 2, 2019 positive
Insight
Levine: Freemium software functions primarily as a proxy for marketing spend
“The way I think about freemium is that it's a proxy for marketing spend. You tend to have to spend quite a bit on marketing in order to get the user to see the value of a given product. What freemium does is it offsets the marketing costs.”
Peter Levine Jan 2, 2019 ▶ 1:09 a16z Podcast | Pricing Free
Jan 2, 2019
Insight
Casado: Freemium models do not eliminate the need for enterprise marketing
“Initial outreach, initial branding, initial touch point, top of the funnel, like that can be aided with freemium and open source, but all of the sables Enablement, all of the partner enablement, and the customer certification, and the analyst relationships, ce…”
Martin Casado Jan 2, 2019 ▶ 19:45 a16z Podcast | Pricing Free
Jan 2, 2019
Insight
Chen: Incumbent enterprise B2B software companies cannot compete with freemium models
“Eventually free tends to go away or become, you know, pretty crippled as the whole business evolves. But freemium can be so disruptive in these industries because if you're a large enterprise B to B software company, you're not going to be able to do this kind…”
Andrew Chen Jan 2, 2019 ▶ 18:18 a16z Podcast | When Organic Growth Goes Enterprise
Feb 26, 2019
Insight
Bansal: Freemium business models fail when software products are overly complex
“If your product is too complex, freemium doesn't work.”
Jyoti Bansal Feb 26, 2019 ▶ 7:26 a16z Podcast | Product-Market SALES Fit (What Comes First?)
May 31, 2025 bullish
Prediction Not checkable as stated
George: AI business models will adopt freemium over simple subscriptions
“And so, you know, I think there's a question of how it will play out. Will it just be a simple subscription or is there gonna be something more You know, freemium that comes along. I would bet on the latter. I would bet on the latter.”
David George May 31, 2025 ▶ 25:21 Where Crypto Meets AI with Chris Dixon & David George
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