enterprise sales process
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jul 15, 2017 by Martín Casado · across every show →
Everything said about enterprise sales process, oldest first
Jul 15, 2017
Casado: Developer adoption replaces marketing, but startups still need enterprise sales
“Developers influence budget. They often don't control a lot of budget. And so you can almost think of attracting the developer and getting them to use your product almost like a replacement for product marketing. It's like the top of the funnel. So you can get…”