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Buy Box

2 statements across 2 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Apr 12, 2023 by Deb Liu · said 5 times in 2 episodes since 2023 · across every show →

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brought up most by Deb Liu (5)

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2023 5 mentions in 2 episodes 3 per episode

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Everything said about Buy Box, oldest first

Apr 12, 2023 neutral
Assertion Supported
Amazon sellers make virtually zero sales outside the Buy Box, notes Liu
“You basically get no sales if you're not in the buy box.”
Deb Liu Apr 12, 2023 ▶ 14:26 Marketplace Tactics: Metrics, Growth vs. Focus, Business Strategy | Field Notes by Connie Chan
Apr 14, 2023 positive
Insight
Amazon uses the Buy Box to lock in top marketplace sellers
“What Amazon does is they offer the buy box, right? Once you earn into the buy box, you don't want to leave. And so you're incented to drive more sales to that channel.”
Deb Liu Apr 14, 2023 ▶ 7:14 Marketplace Breakout Strategies: Take Rates, Defensibility, Payments | Field Notes by Connie Chan
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