B2B2C

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jan 2, 2019 by Alex Rampell · across every show →

Everything said about B2B2C, oldest first

Jan 2, 2019 neutral
Assertion Supported
Rampell: Rakuten popularized the term B2B2C around 2003 for its e-commerce model
“I think it was actually Rakuten that started using this term probably 15 years ago to explain what they were doing.”
Alex Rampell Jan 2, 2019 ▶ 7:24 a16z Podcast | B2B2C
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