Disclosure certainty 5/5 debate potential 1/5

Hipcamp's first angel check was funded by selling a Twitter handle for $13,000

Alyssa Ravasio · 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp · Mar 27, 2020 · at 26:18

Hipcamp founder and CEO Alyssa Ravasio recounts how the startup secured its very first angel investment.

0:00 / 0:28exact quote · 28.7s
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“Our first check-in to HipCamp was my friend Jeremy Grosser. He was an engineer at Uber, and he heard that another friend of mine, Catherine Krug, had committed some investment, which she ironically did In the middle of a conversation with me telling her how I was going to run out of money and everything was totally screwed up. Her response to which was, you'll figure this out. I want to invest in you. He heard that happened, ended up writing the check first by selling his Twitter handle, Sinek, for 13,000 dollars.”

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More from Alyssa Ravasio

Disclosure
Ravasio rejected VCs offering to double Andreessen Horowitz's Series B valuation
“For our most recent series B, you know, I had to cancel a lot of meetings and was hearing things like, you know, whatever you got, I'll double it. And, you know, it doesn't matter. And I just think like having the grounding to know that that's not what I'm loo…”
Alyssa Ravasio Mar 27, 2020 ▶ 6:43 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
Insight
Ravasio: Marketplace supply ownership is critical for controlling customer experience
“I would say the Most important lesson is that owning your supply is really important, because when you're building on top of someone else's supply, you can't influence it, you can't control it, you can't make sure your customer's gonna have the type of experie…”
Alyssa Ravasio Mar 27, 2020 ▶ 8:29 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
Insight
Ravasio: VCs must manage their own emotions rather than burdening founders
“And as a CEO, I think having investors who can manage their own emotions is really important. And when things aren't going as well as the company, like, you know, as CEO, right, you're on it. You're paying attention to that very closely. And so I think having …”
Alyssa Ravasio Mar 27, 2020 ▶ 23:05 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
Assertion Not checkable as stated
Most Hipcamp listings are exclusive and unavailable on other platforms
“Differentiated supply allows you to solve that problem in a way that is really defensible over time, because most of the supply that's on Hip Camp today, you can't find it anywhere else. In fact, they didn't allow members of the public to come to their land be…”
Alyssa Ravasio Mar 27, 2020 ▶ 9:50 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
Assertion Supported
Hipcamp buys zero demand-side ads, relying entirely on organic growth
“To this point in time, Hipcamp does not buy ads on the demand side. All of our growth is organic and through word of mouth and SEO”
Alyssa Ravasio Mar 27, 2020 ▶ 11:29 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
Insight
Ravasio: Outdoor industry's primary bottleneck is supply scarcity, not discovery
“The underlying problem in the outdoor industry wasn't that it was just hard to find a campsite. It was that there weren't enough good places to get outside.”
Alyssa Ravasio Mar 27, 2020 ▶ 8:57 20VC: How To Solve The Chicken and Egg Problem in Marketplaces? How Important Is Differentiated Supply? How To Prevent Leakage? How to Create Marketplace Defensibility and more with Alyssa Ravasio, Founder & CEO @ Hipcamp
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