Weiss: Startups scaling to enterprise must hire domain experts for compliance
Noah Weiss · Noah Weiss: How to Master Product-Led Growth; Scaling PLG to Enterprise at Google & Slack | E1026 · 20VC with Harry Stebbings · Jun 16, 2023 · at 34:19
Noah Weiss, Chief Product Officer at Slack, advises founders on avoiding mistakes when transitioning bottom-up software startups into enterprise sales.
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“And I think they're, what I would really recommend, honestly, is like, that's where you do want to hire people who have domain expertise. You don't want a bunch of folks who worked at an early stage startup, had never worked in enterprise before to be like, let me try and figure out from first principles, what like electronic key management is and why the chief security officer of a fortune 100 company cares about it. This is not a place where you should reinvent the wheel. You should not take a novel approach.”
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