Howie Liu: Utility SaaS tools have no upper bound and can coexist
Howie Liu · 20VC: Airtable's Howie Liu on Potential Consolidation In The Collaboration Tools Market, The Transition From Peacetime To Wartime CEO & How To Make The Move To Remote Work Successful; The Process Beyond The Tools · Apr 27, 2020 · at 16:55
Howie Liu, founder and CEO of Airtable, contrasts the market dynamics of enterprise productivity software with consumer social networks during a discussion on remote work tool consolidation.
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“And so I think like, especially since in SAS and these productivity or utility oriented areas, like there's no upper bound to how many new services can come out and create additive value. Like with consumer social, for instance, there was a finite amount of time, eyeballs, et cetera, that ultimately all of the companies were competing for between the peaches and the paths and the vines of the world. You only have so much time as a consumer to spread around to these products. And ultimately only somebody advertising dollars will go to the platforms. But I think with this space of like utility oriented products, I think there's no upper bound. And I think we can actually see a lot of these different companies coexist.”
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