Helgason: Augmented reality will be massive and almost entirely business-focused
David Helgason · 20VC: Unity 3D's David Helgason on Building a $bn Business, Getting Funded By Sequoia and Powering The Pokemon Revolution · Jul 22, 2016 · at 13:00
David Helgason, co-founder of Unity 3D, differentiates the long-term potential and use cases of augmented reality versus virtual reality.
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“It's going to be massive. It's going to be massive in a very different way. Whereas VR, I think, is all entertainment. Business users that are sort of entertainment-like, you know, kind of looking at products and things like that. Whereas AR, AR is going to be all business, as far as I can tell.”
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