Sequence sales onboarding: product first, market second, sales methodology last
Oliver Jay · Oliver Jay: How To Create and Execute a World-Class Sales Playbook | 20VC #889 · 20VC with Harry Stebbings · May 25, 2022 · at 32:29
Oliver Jay, former CRO at Asana and sales leader at Dropbox, outlines how seed and Series A startups should structure onboarding programs for new sales hires.
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“I would sequence product knowledge first, and then sales knowledge, right, you know, kind of like, and then, oh, so I would do product first, market first, second, and sales last.”
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