trial credits
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Aug 14, 2026 by Matt Swulinski · across every show →
Everything said about trial credits, oldest first
Aug 14, 2026
Swulinski: Free trial credits must be included in marketing CAC
“Our free trial credits get summed with marketing spend. If you're not doing that, then you're not really calculating your acquisition cost. So yeah trial credits or like anything free that you're giving away is cost, and it goes under, it is a marketing cost i…”