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proprietary distribution channels

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Mar 13, 2020 by Adena Hefets · across every show →

Everything said about proprietary distribution channels, oldest first

Mar 13, 2020 negative
Insight
Hefetz: Diminishing Paid Returns Require Startups to Build Proprietary Distribution
“So I'd say paid is hard because I think that there's definitely diminishing returns. And the way you adjust that is by finding a proprietary distribution channel that really lets you scale up with lower costs.”
Adena Hefets Mar 13, 2020 ▶ 12:11 20VC: 3 Addictions Of Early-Stage Startup Founders, How Founders Should Strategically Think Through Unit Economics From Day 1 & Why Micromanagement Can Be Beneficial In The Early Days with Adena Hefets, Co-Founder @ Divvy Homes
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