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North Star

3 statements across 2 episodes · 0 bullish · 1 bearish · 2 people on the record · first statement May 31, 2024 by Matt Lerner · across every show →

Everything said about North Star, oldest first

May 31, 2024
Insight
Lerner: Growth models must start with value-delivering North Star metrics
“The way to map your growth model is you start with your North Star, and that's going to be a metric that increments when you deliver value to customers, and something that encompasses the entire funnel, and, you know, you stress test it a bit so it's not creat…”
Matt Lerner May 31, 2024 ▶ 13:35 Matt Lerner: How to Hire Growth Leaders and Teams and Why in a World of AI | E1159 · 20VC with Harry Stebbings
May 31, 2024 negative
Insight
Lerner: Revenue is the wrong North Star metric for early-stage startups
“The biggest mistake with North Star, and it's a very reasonable one, is they choose their North Star as revenue, or profits.”
Matt Lerner May 31, 2024 ▶ 14:00 Matt Lerner: How to Hire Growth Leaders and Teams and Why in a World of AI | E1159 · 20VC with Harry Stebbings
Sep 5, 2025
Insight
Alex Schultz: A company North Star is a goal, not a metric
“Well, the most important thing is the North Star is not a metric. So the North Star is your goal. Your goal is like, what are you trying to achieve?”
Alex Schultz Sep 5, 2025 ▶ 4:26 20Growth: Meta CMO Alex Schultz on How All Founders Have to Change Their Marketing Playbook in a World of AI | Is AI Plateauing, What it Means if China Wins the AI Race and Why Zuck is a Generational Leader
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