LA brand firm
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Mar 25, 2016 by Branko Cerny · across every show →
Everything said about LA brand firm, oldest first
Mar 25, 2016 negative
Cerny: Hiring consumer agencies produces inauthentic enterprise SaaS brands
“You can try to hire like a LA brand firm that, that worked with Snapchat and Tinder and have them try and kind of craft the brand for you. But I think it will just come off as inauthentic if you're not actually living it inside of the company.”