Guillaume Moubeche

35 statements across 1 episodes · 7 bullish · 4 bearish · 1 people on the record · first statement Dec 13, 2024 by Guillaume Moubeche · across every show →

On the record as a speaker too: Guillaume Moubeche's record, appearances and statements → this page counts the times other people say the name.

Everything said about Guillaume Moubeche, oldest first

Dec 13, 2024 negative
Insight
Moubeche: Claiming lack of time for fitness is a discipline problem
“It's not about time. You know, it's about like the discipline it's about like self-love because you know, like there is a definition of discipline that says it's the purest form of self-love.”
Guillaume Moubeche Dec 13, 2024 ▶ 59:23 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 bullish
Prediction Not checkable as stated
Moubeche: Disciplined founders will dominate because competitors have weak minds
“The ones who train their muscles for discipline, Are the one we're gonna really like crush the game because we're definitely like, I don't like too much talking about like weak and strong, et cetera, but I definitely feel that there are so many weak minds out …”
Guillaume Moubeche Dec 13, 2024 ▶ 1:00:09 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Founders Should Call Users Directly to Fix Low Activation
“The best way for me, it's like pick up your phone, like just call people. And if they don't answer call again and again, until you get to a point and it's fine, you know, like it's your right.”
Guillaume Moubeche Dec 13, 2024 ▶ 20:30 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Read for inspiration and write for clarity
“If you want inspiration, read. If you want clarity, write.”
Guillaume Moubeche Dec 13, 2024 ▶ 42:41 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Disclosure
Guillaume Moubeche launched Lemlist with only $1,000
“First thing, we didn't have money, so I started the LEM list with only 1000 dollars, so I couldn't hire anyone and the things that I would have done with money is obviously, like hire people to do other things that As a founder, I felt like we're not worth of …”
Guillaume Moubeche Dec 13, 2024 ▶ 3:54 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Disclosure
Moubeche cashed out $10M secondary at $150M valuation, retaining 70%
“So the company was worth hundred and fifty million. I took a founder left and we each took like ten million. So now I own about like 70% of the business. I cashed out ten million dollar personally. And I'm like the solo founder left since around like four year…”
Guillaume Moubeche Dec 13, 2024 ▶ 37:38 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 negative
Insight
Moubeche: Hiring scorecards are bullshit; founders should rely on intuition
“Everyone, you know, wants like scorecard and try to make it as an engineer, like, okay, how many points do they have for this skill, et cetera. This is bullshit. Like, Hiring, you know, it's like you should, you know, like it's the same, you know, at school we…”
Guillaume Moubeche Dec 13, 2024 ▶ 34:09 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 positive
Insight
Moubeche: Offering 20% above market compensation attracts 10x talent
“And really like paying someone maybe like 20% more than what they are offered usually help you find the 10 X profile.”
Guillaume Moubeche Dec 13, 2024 ▶ 35:02 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Creators should follow a 100-day rule focused on output over metrics
“So this is an approach that I like which is I call it like the 100 day rule, but essentially it's like the output is what you control because you can control That you're going to post one video per day, or that you're going to post one LinkedIn post per day, b…”
Guillaume Moubeche Dec 13, 2024 ▶ 54:07 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Disclosure
Moubeche: I lacked the hiring skills to handle VC fundraising
“I wasn't good enough at hiring at the time for me to be able to handle like a fundraising.”
Guillaume Moubeche Dec 13, 2024 ▶ 32:49 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Disclosure
Moubeche cashed out $30M in secondary liquidity from Lempire
“We, I mean, with Lempire, I also cashed out thirty million dollars, so made money along the way, et cetera.”
Guillaume Moubeche Dec 13, 2024 ▶ 4:24 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Before Lemlist, I failed two companies and lived off my girlfriend
“Back in the days when I had failed like two businesses before Lemlist. I had like no money left. My girlfriend at the time was paying the rent. We were living in like, 28 meters square. It was really like yeah, shitty environment.”
Guillaume Moubeche Dec 13, 2024 ▶ 57:58 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Users want software to guide them step-by-step rather than modular workflows
“In reality, people, they want, you know, like you should take them by the hand and say, this is step one, then this is step Step two, this is logical and step three and so on and so forth.”
Guillaume Moubeche Dec 13, 2024 ▶ 18:27 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Sales equals timing times binary trust
“If you want the equation of sales, sales is equal timing times trust. Timing and trust is either equal to zero or one.”
Guillaume Moubeche Dec 13, 2024 ▶ 12:53 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 positive
Insight
Moubeche: High salaries make firing underperforming hires easier for founders
“Whenever, you know, you have someone with A really good package that you are paying extremely well. The reason it's helpful is because if they don't deliver, it's super easy for you to let them go fast and find someone who could.”
Guillaume Moubeche Dec 13, 2024 ▶ 34:48 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 bullish
Disclosure
Guillaume Moubeche discloses heavy Bitcoin accumulation over the past three years
“Yes. A lot. I've been buying bitcoins for the last three years, like heavily.”
Guillaume Moubeche Dec 13, 2024 ▶ 1:06:23 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Never hire skilled candidates you cannot see working with for 10 years
“One thing that I think would have helped me is like after an interview, asking myself, do I see myself working for 10 years with that person? Like, do I like their energy or like this kind of things? I think it's super important. And sometimes it's not even th…”
Guillaume Moubeche Dec 13, 2024 ▶ 35:48 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 negative
Opinion
Moubeche: External advice cannot replace founders making their own mistakes
“I think it's difficult, you know, like to predict because you know, it's like your mistakes are like a light that only lights your own past. I don't know if this is the quote, but you know what I mean? You know, it's like your learnings are your own. So someti…”
Guillaume Moubeche Dec 13, 2024 ▶ 36:56 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 positive
Insight
Moubeche: Crowded markets indicate existing product-market fit
“But later on, I realized once a market is crowded, it means the product market fit already exists.”
Guillaume Moubeche Dec 13, 2024 ▶ 0:09 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 neutral
Disclosure
Moubeche is transitioning to the Chairman role at lempire
“This is kind of, actually, you come at a moment where this is a transition phase for me, but yeah.”
Guillaume Moubeche Dec 13, 2024 ▶ 36:22 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Can draft 15 to 20 LinkedIn posts per hour
“Whenever I'm writing like a LinkedIn post, I can write maybe like I don't know, 15 or 20 posts in an hour.”
Guillaume Moubeche Dec 13, 2024 ▶ 43:52 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Supported
Moubeche is handing lempire CEO role to an internal executive
“Because I hired someone who's like extremely talented and skilled at that role for 18 months now, I feel like this is a time for him to have that role because he's definitely better than me.”
Guillaume Moubeche Dec 13, 2024 ▶ 41:13 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 positive
Prediction Held up
Guillaume Moubeche: Lempire will hit $29M ARR and $10M EBITDA
“We're, we've been, like, fully bootstrapped. So we will end up the year close to, like, twenty nine million in ARR with ten million in EBDA.”
Guillaume Moubeche Dec 13, 2024 ▶ 2:05 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Content performing well on one platform rarely succeeds across all platforms
“No, it's not. I wish. I wish.”
Guillaume Moubeche Dec 13, 2024 ▶ 46:22 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Lemlist scaled to $10M ARR in 3.5 years
“And then after that, we grew very quickly to like a million and then to ten million, it was three and a half years in total.”
Guillaume Moubeche Dec 13, 2024 ▶ 14:34 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Content creators err by refusing to reuse high-performing material
“Content creators, because they are learning always new things, they're usually afraid to reuse content that worked well. But if it works well, it's for a reason.”
Guillaume Moubeche Dec 13, 2024 ▶ 45:39 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Hard Work Does Not Always Pay Off, So Enjoy Effort For Its Own Sake
“Hard work doesn't always pay off, but you should enjoy working hard for yourself.”
Guillaume Moubeche Dec 13, 2024 ▶ 1:11:45 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: Writing multiple posts simultaneously sparks creative ideas
“I'm not gonna write one post at a time. I'm gonna write like three or four posts at the same time. So I can write one sentence for one that gives me an idea for the third one and the first one at the same time.”
Guillaume Moubeche Dec 13, 2024 ▶ 44:04 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: SaaS churn is driven by unused licenses, not high prices
“I think a lot of people are suffering in this market, not so much because their price is too high. And a lot of people are saying that, but I don't think it's the case. I just believe it's that people are realizing that if they're not using a tool, they should…”
Guillaume Moubeche Dec 13, 2024 ▶ 22:01 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 positive
Insight
Moubeche: Founder content creation accelerates sales cycles and increases revenue
“Putting yourself out there and creating content. Will help your business a hundred percent. It will help your business because it will help you build trust with more trust. It means slower sales, like faster sales cycle more leads and more revenue down the lin…”
Guillaume Moubeche Dec 13, 2024 ▶ 46:56 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Lemlist hit 33% demo conversion in its first year
“The first year I closed around like 100 customers myself, which is equal to around like 300 demos. So 300 demos, I had like basically like 33% conversion rate. So a hundred customers. And for a year, almost zero customers were coming from the content, like, or…”
Guillaume Moubeche Dec 13, 2024 ▶ 8:04 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024 negative
Insight
Moubeche: Non-paying design partners do not validate software products
“I think you shouldn't call someone design partner if they don't spend anything, you know, like it's not a design partner. It's like it's your grandmother being nice with you and telling you that you are like the most handsome person in the world, you know, lik…”
Guillaume Moubeche Dec 13, 2024 ▶ 10:40 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Insight
Moubeche: SaaS founders should increase prices at least once a year
“As your product evolves and as you're bringing more value, your price should increase. And this is a rule that you should have. And I think like our growth has been has been driven also by price increase at some point. And it's quite helpful. So don't hide beh…”
Guillaume Moubeche Dec 13, 2024 ▶ 21:21 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Moubeche: Lemlist reached $250K ARR in its first year
“We started Lemlist first line of code January, 2018. We started selling the product in April. So it took us like three months to have really like first paying customers. And then in December, 2018, we had a hundred customers. And I would say that year to year.…”
Guillaume Moubeche Dec 13, 2024 ▶ 14:08 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Dec 13, 2024
Assertion Not checkable as stated
Lemlist Scaled to Millions in Revenue With 70% Inbound Distribution
“And basically it became like outbound represented with the next years when we reached like millions in revenue, it was maybe 20 or 30% outbound and 70% inbound.”
Guillaume Moubeche Dec 13, 2024 ▶ 8:37 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
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