Insight certainty 4/5 debate potential 2/5

Moubeche: Creators should follow a 100-day rule focused on output over metrics

Guillaume Moubeche · Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings · Dec 13, 2024 · at 54:07

Guillaume Moubeche is the founder of lempire, a bootstrapped SaaS business scaled to $30M ARR. He discusses content creation strategies.

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“So this is an approach that I like which is I call it like the 100 day rule, but essentially it's like the output is what you control because you can control That you're going to post one video per day, or that you're going to post one LinkedIn post per day, but you can't control the outcome, meaning like how many followers you're going to get, how many like views you're going to get. So by just focusing on the output, I was like, okay, now I'm going to go for a hundred days. And no matter what happens, I don't even look at the follower count and you just do it.”

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Prediction Held up
Guillaume Moubeche: Lempire will hit $29M ARR and $10M EBITDA
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Guillaume Moubeche Dec 13, 2024 ▶ 2:05 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Disclosure
Moubeche cashed out $30M in secondary liquidity from Lempire
“We, I mean, with Lempire, I also cashed out thirty million dollars, so made money along the way, et cetera.”
Guillaume Moubeche Dec 13, 2024 ▶ 4:24 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
Insight
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Guillaume Moubeche Dec 13, 2024 ▶ 4:38 Guillaume Moubeche, lempire Founder: Bootsrapping to $30M ARR Through Content & Brand | E1238 · 20VC with Harry Stebbings
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