growth standard

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Mar 7, 2023 by Alex Schultz · across every show →

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Mar 7, 2023

Assertion Not checkable as stated

Schultz: Meta Achieved Higher Conversion and LTV by Lengthening User Flows

“There are flows where we made them longer. By giving people more targeting options where we got a higher conversion rate and a higher lifetime value. Whereas the growth standard is shorten the flow and take out steps.”

Alex Schultz Mar 7, 2023 ▶ 25:56 Meta CMO Alex Schultz: Competing Against TikTok & Snap; Why Reels Failed at First | E985 · 20VC with Harry Stebbings

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growth standard

Everything said about growth standard, oldest first

Turn any episode into a week of clips.