growth marketing

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Jul 19, 2023 by Lauryn Isford · across every show →

Everything said about growth marketing, oldest first

Jul 19, 2023
Insight
Isford: Candidates skilled in both marketing and product growth are mythical unicorns
“I think it's a bit of a mythical unicorn. There are some folks out there who've dabbled in both. For example, in some of my earlier work, I was more focused on growth marketing and now in my later work, I'm more focused on the product side. But in general, esp…”
Lauryn Isford Jul 19, 2023 ▶ 33:55 Lauryn Isford: Product Growth Secrets from Facebook, Airtable, BlueBottle, Dropbox & Notion | E1037 · 20VC with Harry Stebbings
Nov 29, 2023
Insight
Guillaume Cabane: Growth marketing requires a venture capital portfolio mindset
“Like an angel investor, like a VC, growth is a risk-adjusted way of creating value, ok? What that means is that I have limited information. When I'm an angel investor, I have limited due diligence. When I do growth, I have limited knowledge on that experiment,…”
Guillaume Cabane Nov 29, 2023 ▶ 22:28 Guillaume Cabane: Why Your First Growth Hire Should Be a Former Founder | E1088 · 20VC with Harry Stebbings
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