generalist marketers
1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Oct 18, 2024 by Antoine Le Nel · across every show →
Everything said about generalist marketers, oldest first
Oct 18, 2024 negative
Le Nel: Generalist marketers belong in management, not execution
“I'm a strong believer of specialists, and that people should be experts in what they do, and generalist marketers are good in managerial positions, but not at doing things necessarily, you know, and that's why we have people who are experts in mid funnel, expe…”