experimental budget

2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Jan 24, 2023 by Jeff Jordan · across every show →

Everything said about experimental budget, oldest first

Jan 24, 2023 positive
Insight
Jordan: Startups Must Separate Experimental Marketing Budgets From Core Acquisition
“I love the companies that have, they segregate an experimental budget from their core, core acquisition budget, just to, because if you bundle them together, it is a barrier against experimentation. If you're constantly optimizing Google and Facebook, but you'…”
Jeff Jordan Jan 24, 2023 ▶ 32:20 The Ultimate Guide for Building a Two-Sided Marketplace | a16z's Jeff Jordan · 20VC with Harry Stebbings
Apr 4, 2025 neutral
Disclosure
Mukherjee: Rox rejects experimental AI budgets, selling only from operational budgets
“We've made the decision of not tapping into it at all because of the focus on retention, usage, adoption, ROI. We only work with customers from their operational budget.”
Ishan Mukherjee Apr 4, 2025 ▶ 41:54 20Sales: How the Best Sales Teams Use AI to Win Enterprise Deals | Sales Teams Will Be Dramatically Smaller | How to Ramps Sales Reps Way Faster | Why Unpaid Design Partners are BS | Why this Generation of Sales is Soft with Ishan Mukherjee @ Rox
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