Auth0, every mention
13 scenes (2024) · ← back to Auth0
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every year 2024 anyone Martin Gontovnikas (Gonto) 17Harry Stebbings 3Guillermo Rauch 2Fernando Fanton 1Dom Holland 1Byron Deeter 1
Verbatim, from the transcripts: the passages where Auth0 comes up
Martin Gontovnikas (Gonto): The Biggest Mistakes Startups Make When Scaling into Enterprises | E1115 · 20VC with Harry Stebbings
- ▶ 1:00 Martin Gontovnikas (Gonto) So I was interviewing and showing off CEO. 2 times in the scene
- ▶ 1:39 Harry Stebbings Sometimes the best things are accidents, uh, as my parents always remind me of my conception, uh, but, uh, but you spent seven years at All Zero, and it's an incredible journey.
- ▶ 2:09 Martin Gontovnikas (Gonto) But after being around zero, I realized that even when you sell to developers, psychology is key to marketing because as Daniel Kahneman says, all decisions are emotional.
- ▶ 3:09 Martin Gontovnikas (Gonto) At OutZero, for example, we had a big problem where we were trying to grow from 40 mil to 80 mil in ARR and there was no way we were going to hit those goals. 2 times in the scene
- ▶ 12:16 Martin Gontovnikas (Gonto) We're starting to do outbound, for example, at odd zero and we're doing outbound for specific industries and for specific roles. 2 times in the scene
- ▶ 20:02 Martin Gontovnikas (Gonto) Um, one of the big swings, for example, that we did at OutZero was trying two different versions of the onboarding. 2 times in the scene
- ▶ 27:18 Martin Gontovnikas (Gonto) Um, at OutZero, one of the features we had was multi-factor authentication. 3 times in the scene
- ▶ 31:19 Martin Gontovnikas (Gonto) To give you a specific example, at Auxilio, even though we had plans, we had enterprise, you could do everything all the time.
- ▶ 38:08 Martin Gontovnikas (Gonto) At OutZero, back then our competitor was Okta.
- ▶ 40:38 Martin Gontovnikas (Gonto) If you look at all of the companies like Atlassians of the world, like the Twilios of the world, Outsido, or even Bursell, most of them, what ends up happening is that 80, 85% of the revenue comes from mid-market and enterprise, 15% come…
- ▶ 43:44 Martin Gontovnikas (Gonto) At OutZero, a lot of times we had a very small land, like, thirty-k land.
- ▶ 53:06 Martin Gontovnikas (Gonto) At OutZero, we wanted to get more people to contact sales.
- ▶ 1:02:04 Harry Stebbings It could be at Vassell, could be at all zero.