Pomel: Framing products in established categories makes enterprise purchasing easier
Olivier Pomel · How Two French Engineers In New York Built The Company That Monitors The Entire Cloud · Y Combinator · Jul 24, 2026 · at 7:10
Datadog co-founder and CEO Olivier Pomel explains why Datadog shifted its messaging from a 'data platform for dev and ops' to an established category like monitoring.
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“People love the idea of a new thing, but they have no idea what they should pay for it, and their boss has no idea what they should pay for it, whereas you say, oh, this is financial monitoring and then everybody, everybody and their boss understands, yes, actually, it's a product. We need that. It's a category. It's a, it's real.”
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