Neistat: Beme failed because watching people's unedited lives gets boring quickly
Casey Neistat · Casey Neistat and Matt Hackett on Live Video's Struggle for Interestingness · Y Combinator · Nov 1, 2017 · at 1:34
Beme co-founder Casey Neistat reflects on why the video-sharing startup's core product assumption did not work.
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“And I think what we were trying to do with Beam, like, it's one of the things we talked about. It should be a four-second clip or a six-second clip. If you string a bunch of them together, it needs to feel fun, like you're watching an edited movie. We were wrong. It got boring quickly. Watching people's raw lives got boring quickly.”
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