Mañalac: 'X for Y' pitches require household name, clear need, and huge market
Kat Mignalek · The Best Way To Launch Your Startup | Startup School · Y Combinator · Feb 9, 2023 · at 10:17
Kat Mañalac, partner at Y Combinator, outlines the exact criteria required for founders to effectively use an 'X for Y' analogy in their pitch.
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“If you go with this construction, you need three ingredients. First of all, X should be a household name. Second, it should be reasonably clear why Y might want X. And third, Y should be a huge market.”
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