Narayanan: E-commerce purchase volumes drop precipitously above 5,000 rupees
Ananth Narayanan · Ep #11 | WTF Goes into Building a Fashion, Beauty, or Home Brand? Nikhil w/ Kishore, Raj, and Ananth · Nikhil Kamath · Oct 7, 2023 · at 2:25:04
Ananth Narayanan, founder of Mensa Brands and former Myntra CEO, explains how transaction volumes drop sharply for high-priced fashion and footwear items online.
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“It is true that beyond 5000, The volumes drop precipitously.”
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