Vikram Pai

Co-founder and CEO, ReferRush · 1 appearance on the record.

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founderexecutive@vikpai ↗referrush.com ↗

Vikram Pai is the co-founder and CEO of ReferRush, a SaaS platform enabling e-commerce and D2C brands to build and manage referral and affiliate sales programs. He is recognized for his entrepreneurial journey across multiple ventures and receiving grant backing from Nikhil Kamath’s WTFund.

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1 not checkable as stated how the 1 claim stands · each chip opens the sources

1 assertion · 1 opinion · 1 disclosure · every statement was checked. The predictions and assertion are the 1 claim: statements the public record can support or contradict. 0 are resolved, and 1 names no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

What they said3 Episodes1

Everything Vikram Pai said on WTF is with Nikhil Kamath that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion

Pai: D2C brands only have three ways to acquire customers

“Currently in DTC, there are only three ways of acquiring customers. Google and Facebook, influencers, which is incredibly fragmented, and word of mouth.”

Vikram Pai Mar 21, 2025 ▶ 58:29 Inside India’s Next Gen Startups | Nikhil Kamath ft. WTFund C2/24 Founders · Nikhil Kamath

Assertion Not checkable as stated

Pai: Referrush achieves 6% conversion rate versus 1-1.5% e-commerce average

“On average, I'm sure their conversion rates are like one percent, one and a half percent. We have an average of six percent conversion rate on our platform.”

Vikram Pai Mar 21, 2025 ▶ 1:01:17 Inside India’s Next Gen Startups | Nikhil Kamath ft. WTFund C2/24 Founders · Nikhil Kamath

Disclosure

Pai: Referrush client Amatsly plans international expansion to Taiwan

“So one of our biggest customers is Amatsly. They do one billion ARR. we're working with the Indian wing, and they want to use us for Taiwan already and expand.”

Vikram Pai Mar 21, 2025 ▶ 1:02:16 Inside India’s Next Gen Startups | Nikhil Kamath ft. WTFund C2/24 Founders · Nikhil Kamath

Appearances (1)

Episode	Date	Speaking time
Inside India’s Next Gen Startups \| Nikhil Kamath ft. WTFund C2/24 Founders · Nikhil Kamath	Mar 21, 2025	9m

Vikram Pai

Appearances (1)

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