Abhishek Khaitan

7 statements across 1 episodes · 2 bullish · 3 bearish · 2 people on the record · first statement Jul 3, 2024 by Abhishek Khaitan · said 1 times in 1 episodes since 2025 · across every show →

On the record as a speaker too: Abhishek Khaitan's record, appearances and statements → this page counts the times other people say the name.

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brought up most by Nikhil Kamath (1)

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Everything said about Abhishek Khaitan, oldest first

Jul 3, 2024 neutral
Insight
Khaitan: Alcohol brands cannot force sales through heavy capital and advertising
“Because what I believe in alcohol, you cannot push sales. You have to win sales. Like, as I said, first 10,000 is important. So even sometimes I brew with that idea whether is it the right strategy, but in my last 20 to two decades of my experience, I feel It'…”
Abhishek Khaitan Jul 3, 2024 ▶ 2:28:50 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024 negative
Opinion
Khaitan: Scaling a liquor brand realistically requires at least ₹50 crores
“With a six crore fund, you, it's like, if you click it, you're a god. But you should have that capital of at least 50 crores, et cetera.”
Abhishek Khaitan Jul 3, 2024 ▶ 1:16:35 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024 negative
Insight
Khaitan: Luxury spirits above ₹8,000 must rely on PR, not direct marketing
“If the higher you go, suppose you go eight, 10,000, you don't need any marketing. If you market, you won't be able to sell. The only thing should be Word of mouth and PR press and the competitions.”
Abhishek Khaitan Jul 3, 2024 ▶ 2:32:47 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024 negative
Insight
Khaitan: Liquor Brands Die When Ignoring Secondary and Tertiary Offtake
“The minute you push your primaries and you don't look at your secondaries and tertiaries, the brand is finished.”
Abhishek Khaitan Jul 3, 2024 ▶ 1:16:03 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024 bullish
Disclosure
Kamath: Holds a 1.7% equity stake in guest Abhishek Khaitan's company
“So we are a very small miniature partner to Abhishek in his business as an equity partner. It's a investment that has done very well for us. We've never spoken about it publicly, but we've spoken like privately many times about it. I think it's 1.7%.”
Nikhil Kamath Jul 3, 2024 ▶ 42:16 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024
Disclosure
Khaitan: Radico Khaitan's liquor recipes are known by only two people
“Like only the chief master blender, it's called as a black book. So like we don't share with anyone. Like only I have it and my blender would have it.”
Abhishek Khaitan Jul 3, 2024 ▶ 27:02 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
Jul 3, 2024 positive
Assertion Not checkable as stated
Khaitan: Modern large-format retail makes liquor shopping safe for women
“That earlier, if you would have gone into any shop, you know, Aryana, Mumbai, women can't go and shop. They'll be looked down, like, you know, they'll not feel safe. But today, if you see the shopping experience, whether it's Bangalore, whether it is Gurgaon, …”
Abhishek Khaitan Jul 3, 2024 ▶ 2:01:45 Ep #18 | WTF, Alcohol is a $70B Business in India? | Nikhil Kamath explores Gaps & Opportunities · Nikhil Kamath
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