John Golden, Chief Strategy & Marketing Officer at Pipeliner CRM, responds to whether conversational AI and voice interfaces will make software designers and product managers obsolete.
“The, a lot of those roles that are there currently, In software development, I think a lot of those will go away for sure.”
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More from John Golden
PredictionNot checkable as stated
Golden: Mid- and low-tier salespeople are in trouble from AI
“If you're one of those Let's say I think mid range or low range kind of salespeople. I think you're gonna, you're in trouble. I think AI is gonna do it better than what you're doing right now, probably.”
John GoldenFeb 25, 2025▶ 8:36Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
Insight
Golden: A CRM's Core Value Is Customer Knowledge, Not Lead Funnels
“CRM has marketing elements in it, but at the end of the day, your CRM should be where you build relationships with your customers because you build knowledge. It should be the repository of all of that knowledge of all of those interactions.”
John GoldenFeb 25, 2025▶ 3:50Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
Insight
Golden: B2B Buyers Ultimately Want to Buy From Humans They Trust
“Ultimately we want to buy, especially in B to B sales. I mean, ultimately we want to buy from humans we trust, right?”
John GoldenFeb 25, 2025▶ 10:12Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
PredictionNot checkable as stated
Golden: All software will move from UI clicks to natural language prompting
“Candidly, that's where I see all software going. At the end of the day is where we don't learn the clicks and the this and the that or whatever, but we just ask it. The onus will be on you to learn how to communicate. And that's a lot, and that's certainly a l…”
John GoldenFeb 25, 2025▶ 11:40Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
Insight
Golden: AI agents cannot fix poor internal enterprise data
“Most companies data is not clean. It's garbage. You can have the greatest AI agent in the world is only going to be able to leverage the data as it is, right? It's not going to clean your data for you. So you're going to get garbage in garbage out.”
John GoldenFeb 25, 2025▶ 15:20Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
Opinion
Golden: Founders Prioritize Accounting Tools Over Sales CRMs
“And I think that oftentimes, you know, founders and people who start businesses, they will like invest in a marketing automation system, or they'll invest in a, you know, in, in, in QuickBooks or something for accounting, which is all necessary stuff, but they…”
John GoldenFeb 25, 2025▶ 2:15Garbage In, Garbage Out: Why Clean Data Is Your Real AI Strategy
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