Cataldo: Indigo H2O sales jumped 3,000% after 2015 awards publicity
Yuri Cataldo · Too Much Publicity Can Kill Your Business — Here's Proof · Dec 10, 2020 · at 34:25
Yuri Cataldo, founder of Indigo H2O, describes the rapid sales spike following major earned media and international award recognition in 2015.
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“Like my sales for that following two week period went up like 3000%.”
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