The Ledger
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Shahid Khan: Consumer behavior leads enterprise adoption by two years
“You know, we see that consumer behavior tends to lead the path of enterprise by around two years.”
Khan: Companies Similar to Monday.com Have Tried to Acquire Loom
“No, but like, I mean, there's companies similar to Monday that have reached out some who've tried to acquire, you know, for the sole purpose of like, you know, this like basically what we're doing on the asynchronous video side.”
Khan: Loom Offered $5 Referral Credits at 100K–200K Users
“We experimented quite a bit with like a referral system where we would give say like five dollars in Loom credits for every person you'd refer back to Loom. And that kind of encouraged people early on, probably when we were at a 102 100,000 users to invite the…”
Khan: Loom Employed a Growth Engineer Launching Weekly Experiments
“We actually had a growth engineer at one point whose job was solely to launch an experiment once a week.”
Shahid Khan: Loom has done zero paid marketing
“There hasn't been any paid marketing done on our end. It's normally been like the community has been talking about Loom.”
Khan: Loom reached 1.1M registered users across 21k companies in 2.5 years
“Launched the product in June of 2016, and then in two and a half years we went from zero to now 1.1 million registered users in about 21, on about 21,000 companies around the world.”
Khan: Loom has approximately 200,000 monthly active users
“So we have around 200,000 monthly active users.”
Khan: Loom raised nearly $14M in venture capital led by Kleiner Perkins
“We raised just under fourteen million dollars in total. It was a pre-seed, a seed, and then our series A was most recently led by Kleiner Perkins partner Ilya Fushman, who comes from a background at, from Dropbox.”
Khan: Loom Expects 3% to 4% of Active Users to Convert to Pro
“And once premium or once loom pro had launched because we're still like in the mid month, we're expecting anywhere from three to four percent of the existing user base of active users converting over to pro.”
Khan: Loom Patented Video Upload Process to Lower Infrastructure Costs
“We did patent, like the way we do our upload and like how we save cost being a video company.”