The Ledger
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Romain Torres: Every single ad will be AI-generated in three years
“Every single ad will be AI generated in like three years. So if you don't start doing this right now, Basically you will get left behind.”
Romain Torres: AI will completely replace human ad copywriting and optimization
“One skill that until now was very important, but that is gonna be completely replaced by AI over time. Basically what will happen, I think, is You'll describe your product. AI will come up with a script for you that will use a platform like Arcades automatical…”
Teens make six figures monthly on TikTok Shop using Arcads AI avatars
“Teens create TikTok shop accounts and they just like create a ton of content on TikTok using Arkad's avatars to promote those supplements brands and say sometimes like do really, really good revenue, like sometimes like six figures a month without any paid ads…”
Romain Torres: Arcads.ai reaches $10M in ARR
“Yeah, we just reached ten million in annual recurring revenue to million dollars. And it's growing super fast.”
Romain Torres: Enterprise brands require a direct sales motion to convert
“The Adidas of the world, the Nike of the world, the Samsung of the world, like these people, they have much higher LTV, they are much better clients, but they need to be sold the product. They won't convert without doing some sales motion.”
Arcads reached $6M ARR, adding $1M in a single month
“So I think one month ago we were at five million AR. Now we are at six.”
Arcads runs its $6M ARR business with a five-person engineering team
“This, the team is still five people engineers, very talented engineers.”
Arcads hit $1M ARR six months after onboarding its first customer
“I think it was, yeah, the first time was in June, I think.”
Torres: TikTok suppresses organic reach on accounts posting 10 times daily
“Actually, I very quickly realized that if you post 10 times a day on the same accounts, TikTok will not push your content too much because they don't really want people to be posting that much.”
Torres: AI excels at duplicating high-performing content, not creating
“AI, what you have to understand is AI is very good at duplicating stuff. It's I think it's gonna be good at creating very soon, but right now, like, it's, like, really world class at taking something that is good and doing something similar.”
Arcads uses AI agents to scrape, rewrite, and replicate competitor ads
“I have one that maybe I can show you, but it might be a bit too complex, but that basically will send me messages in Slack every single day when my competitors run new ads that are worth replicating. It will scrape the ads libraries and yeah, it will download …”
Torres: ChatGPT excels when replicating examples rather than following rules
“My understanding of like where chat GPT really excels is not when you give them like tips on like, this is how you write a good hook. And this is how you write a good body, but it's more like do this, but in this different way. And that's why like, I like to g…”
Romain Torres: Arcads grew from zero to $1M ARR after launch
“We got this huge spike of traffic right here. We went from zero to almost a million in recurring revenue.”
Romain Torres: Arcads revenue jumped from €5K to €64K via viral tweet
“We got like, hundreds of sales in one single night. And so what happened here was Someone generated a video on our cards, published a video on Twitter, and this video went completely barrel. And so we had this huge spike of revenue jumping from like five to li…”
Romain Torres: Arcads refunded all customers and spent a month rebuilding
“Customer support chats that we had at the time, Intercom, and I looked at the complaints, and actually the product was completely broken, so nothing was working anymore. So we had to refund everyone. And rebuilt a significant part of the product. That was actu…”
Romain Torres: Arcads is growing over 20% month-over-month
“Right now we are growing over 20% per month.”
Romain Torres: Arcads has grown 100% profitably with healthy margins
“Until now, we grew like a hundred percent profitably. We have super healthy margins.”
Romain Torres: Arcads' highest customer ACV is in the six figures
“It's going to be six figures at the moment.”
Romain Torres: Arcads' library contains more than 1,000 AI actors
“In our library of AI actors, we have Hundreds of AI actors now, even more than a thousand in the platform”
Romain Torres: Arcads will focus on enterprise sales and SEO to scale
“I think enterprise sales will be a big one. So I want to focus much more on that. We are just like scratching the surface when it comes to that SEO has been proven to be very important also for people in our space. So we are going to be doing more of that. And…”
Torres: Arcads relies most on Meta ads made with its own tool
“The first one and the most important one is like actually paid ads. We use our own tool to promote our tool. So we do some paid ads on Meta to like basically show what the tool can do and We just prove it works by using it, right?”
Arcads Built Internal AI Agents for Lead Sourcing and Outreach
“So we ended up like building a lot of internal AI agents to do exactly this.”
Torres: Arcads hit $5k MRR in its first week
“First week was like five K of monthly recurring revenue after like literally one week.”