The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 10 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Cornish: Call reluctance stalls B2B sales reps at three follow-ups
“We found that on average people follow up about three times, but it takes a team plus contacts to actually close a deal. So there's a big discrepancy between those two. And you start looking and go, why are they not following up? And you start finding that the…”
Cornish: Enterprise clients buy strategic communication rather than video production
“I don't believe that clients are coming to us for video. I believe they're coming to us for communication. Our job is to actually understand who's watching this, why they're watching this, what are the pain points, how to get in their head and how to move peop…”
Cornish aims to build a billion-dollar agency conglomerate over software
“I want to do the first thing you said. I've always wanted to do the first thing you said.”
Cornish: Richter aims to transition to 80% enterprise contracts
“You know, we want to have 80% contracts and 20% transactional. Right now we still have probably 80% transactional and moving in and 20% contract.”
Cornish: Richter secured SAP and HP as early enterprise clients
“To get the initial logos, I remember getting SAP and getting HP and sort of getting traction there, but it was very hard initially and we had to really aggressively sell and kind of fly under the radar on some companies like maybe win a little sale and then ge…”
Cornish grew up in a business his father scaled past $1B
“I did grow up in a business that you know, my dad helped build to a significant size over a billion dollars.”
Cornish: Richter employs 35 creative specialists and zero software engineers
“About 35 total right now. ... No engineers really talented, creative people. So for us, you know, we're, we have animators, we have videographers, we have audio engineers, we have copywriters and voiceover talent, all that kind of stuff. We're not doing any bu…”