The Ledger
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Lee: Bite Size SMS campaigns average a 6% reply rate
“So a good median percentage that you can gauge is six percent, which if you compare it to social media, it's a lot higher or any ads, Google ads, it's like more than 10 times higher.”
Lee: Bite Size charges 25 cents per text message
“We charge 25 cent per text, which is significantly Higher than if you were just sending a mass text.”
Lee: Phone data costs Bite Size up to 16 cents per text
“Data can be, you know, anywhere up to 16 cents.”
Lee: Bite Size ran over 140 campaigns in six months
“We've helped over a 140 campaigns over the last six months.”
Lee: Bite Size is currently profitable and not raising outside capital
“No more after that because we're profitable currently.”
Lee: Bite Size charges between $10,000 and $100,000 per campaign
“So really so I need to go back, but to give you a good idea, each campaign is 10 K to a hundred K.”
Lee: Bite Size made $300,000 in 2016 from pilot campaigns
“In 2016, we got about 300 K from six months of pilots.”
Lee: TCPA prohibits algorithmic number generation and automated texts
“Under the FCC, there's a law called Telephone Consumer Protection Act, and with that, you can't randomly generate numbers with algorithms. Or send texts without human intervention.”