The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 2 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Buchanan: Complex lock-in contracts slow down enterprise sales cycles
“Don't try and lock in clients with complicated contracts. It just slows down the sales cycle.”
Bruce Buchanan Mar 22, 2021 ▶ 15:20 Rokt Breaks $90m Gross Profit Coming out of Pandemic, 3 Revenue LInes, $500m+ Valuation?
Insight
Buchanan: Marketing is shifting from ad tech to owned media assets
“What is happening, which is an evolution from, you know, the ad tech world and the traditional media agency world to much more marketing tech and own media assets and businesses trying to control the destiny with the customers much more directly.”
Bruce Buchanan Jun 6, 2018 ▶ 16:32 1047 Rokt CEO: Why We Acquired CalReply for $15m on $1-2m in ARR
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