The Ledger
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Biggi believes Zooppa can reach a $50M to $100M+ valuation
“I think right now there's a huge opportunity for Zupa to grow and to really make it become a big business, let's say in the 50, a hundred million or more value.”
Zooppa retains a 50% take rate on campaign transaction volume
“No, no, we usually, as I said, we usually keep 50% for ourselves and 50% goes to the grid.”
Biggi: Zooppa relies on a global network of 400,000 creators
“Basically instead of having our own internal creative department, we rely on technology to engage with a network of about 400,000 creators all around the world.”
Biggi: Zooppa project sizes range from $10k to over $150k
“When it's about open model, you know, we usually can go anywhere From, let's say, 40 K to a 150 or more. When it's more direct production, you know, you can start as low as 10 K and then of course grows grow up as a project becomes more complex.”
Zooppa is pivoting from a creative contest platform to an agency
“Zupa developed for many years as the contest platform for creatives. And right now, we're really, like, Pivoting, sort of developing, actually, I would say evolving as the market is also requiring us to evolve into an open creative agency.”
Biggi: Zooppa processed $4M to $5M in transaction volume in 2016
“So I would say it was around four to five million.”
Zooppa aims to achieve self-sustainability before raising additional capital
“We focus more on on the, on being able to sustain ourselves with our on our own. I think that's definitely my goal for the year. And I think it's totally achievable, totally doable.”
Zooppa executes 60 to 70 client creative campaigns per year
“Usually we run about 60 to 70 projects per year.”