The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 13 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
6sense demanded a 3x price increase six months before contract expiration
“It's six months before the contract expires. They're like, we're gonna triple your price and hang up the phone.”
Robinson paid himself $4 million from Retention.com last year
“I paid myself four million dollars last year”
Robinson: Retention.com scaled to $12M ARR with six people
“We actually got to twelve million with six people.”
Robinson: Systems of record retain customers, while lead-gen SaaS suffers high churn
“One thing that I just didn't get before, like, kind of a year and a half ago, is that there are product categories within SaaS that are just intrinsically higher churn than other product categories in SaaS, especially in MarTech. So, the golden goose in MarTec…”
Teams naturally favor fast-growing early products over stagnant, highly profitable cash cows
“The weird thing about human psychology is that even if something is making you eleven million dollars, if it's not growing, the thing that's growing from one to two is more exciting.”
Retention.com reached $12M ARR with six employees before reinvesting all profits
“We were twelve million ARR with six people, and I basically just took all the free cash and put it into trying to create what I viewed as, like, the unicorn company, and, like, honed it in an ICP, thinking it was gonna, like, completely solve this term problem…”
Retention.com expects to generate $11 million in net profit in 2024
“It's making eleven million dollars of profit this year, so it's exciting for the founders.”
Robinson: Data Businesses Scale to Better Margins Than Traditional SaaS
“The margins, I think, are typically better than SAS as you keep scaling. You know, you kind of have this, like, wonderful quality where you compile a lot of data at SAS margins, and then You don't really have to increase the spend on that data if you do it the…”
Retention.com accounts for 85% of company revenue and 120% of profit
“It's 85% of our revenue. It's a 120% of our profit right now.”
Robinson spends $50,000 monthly on LinkedIn audience and video production
“Like, the consultant I use is, 12,500 dollars a month, but we're using it for four people. It's an integral part of our PLG, so I'm paying somebody who works with him 15 grand to manage outbound communication off of my profile, and set meetings, and move peopl…”