Tyler Tate, CEO and co-founder of coffee marketplace Crema.co, discusses his early funding history and accelerator participation with host Nathan Latka.
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“Well, so to date, we've raised 325,150 of that came from 500 startups, which we're participating in now.”
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Disclosure
Crema.co takes a $9 platform fee per order covering shipping and fees
“And then from our nine dollar platform fee, we then absorb all those costs of postage, credit card processing, box, things like that.”
Tyler TateApr 29, 2017▶ 8:15644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
Disclosure
500 Startups invested $150,000 for 6% equity in Crema.co
“And so it's now, yeah, a 150 K for six percent. And so, yeah, we took that standard deal.”
Tyler TateApr 29, 2017▶ 6:54644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
PredictionNot checkable as stated
Crema.co Targeted 10x Growth Following 28% MoM Increases
“The last couple of months we've been growing 28% month over month. And we're targeting something like 10 X growth over the next year.”
Tyler TateApr 29, 2017▶ 11:42644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
AssertionNot checkable as stated
Crema.co Spends $20 to $25 to Acquire a First-Time Subscriber
“It costs us around five dollars to get someone to create an account on Crema. And then it's costing between 20 and 25 dollars to convert them to a first time subscriber.”
Tyler TateApr 29, 2017▶ 16:02644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
Disclosure
Tate Self-Funded His Crema.co Salary For Over Two Years
“So now what I have self-funded is my own salary for actually a little north of two years. I was coming from mostly the proceeds from the previous startups that I'd been involved with.”
Tyler TateApr 29, 2017▶ 4:41644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
AssertionNot checkable as stated
Crema.co Generated $17k GMV From 750 Customers in January 2017
“So last month we had around 750 customers spent around 17,000 dollars on our platform.”
Tyler TateApr 29, 2017▶ 11:21644: Tech CEO Takes on Coffee, $325k Raised, $17k in GMV in Jan 2017 Helping 750 Buyers Find Their Coffee with Crema.co CEO Tyler Tate
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