Charlie Gaudet (Predictable Profits) describes performance marketing case studies to host Nathan Latka.
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Gaudet Billed a Single Consulting Client Over $1 Million for Advice
“Now, you know, I've got one client alone that's paid me over a million dollars for my advice to help them grow a business.”
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Gaudet earned over $1.5M from one performance-based consulting client
“I took a percentage of the increase in profits, and one client alone, just through that model, ended up paying me over a million and a half dollars.”
Disclosure
Gaudet lost roughly $75,000 on an incentivized consulting project
“But you know, just recently I was talking to one of my team members and we figured we lost about 75,000 dollars in another incentivized project that I brought on that I thought was going to knock the ball out of the park. So I invested my own money into it. An…”
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Gaudet's Pet Insurance Startup Lost Millions in Committed Funding in 2000
“We were nominated as one of the nation's best seed stage companies by Ernst & Young, selected as such by Venture One. We had several million committed to us by a venture capitalist, and when the crash of 2000 happened the venture capitalist he, well, actually,…”
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Gaudet Paid Off $1M in Real Estate Debt in One Year
“So, you know, it was a stressful situation, but then we made a few different strategic moves, managed to pay off that debt within a year's time, create my first multi-million dollar business.”
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Gaudet's real estate business reached $3M to $4M in revenue
“Probably about three, three, four million, something like that.”